GRADO ING: DESIGN SHENZHEN 2024, Go Design Future

As the convergence of design and technology propels discussions about redesigning design itself, the intricate relationship between creativity, technology, and human ingenuity unfolds.

DESIGN SHENZHEN emerges as a pivotal arena where design visionaries converge to delve into the future of design. Within this grand stage, GRADOCONTRACT proudly presents a harmonious blend of classic and contemporary creations at Booth 7F17, sparking a symphony of visual and cognitive dialogues around "The Intriguing Fusion of Design and Technology."  Anchored by 21 exquisitely distinct products meticulously selected around the core element of chairs, this exhibition mirrors the transformative power of blending technology with artistry, redefining the boundaries of human potential.



ICONIC 4 OUT OF 21


VASE & AI


The Vase Lounge Chair's journey to gaining prominence at DESIGN SHENZHEN through its innovative use of AI intelligence is a testament to the transformative power of AI-driven design workflows. By leveraging cutting-edge technologies and pushing the boundaries of traditional design methodologies, the designers at Grado embarked on a groundbreaking journey to redefine the concept of a business-style lounge chair, capable of meeting the demands of modern office and public spaces.


The timeline of the Vase Lounge Chair's development showcases the seamless integration of AI-powered design tools into each stage of the creative process. Beginning with the utilization of the Stable Diffusion AI painting tool, the designers set the stage for a revolutionary approach to product design. Through the training of a custom image style model named LoRA, specifically tailored to meet the unique requirements of their project, the designers unlocked the potential of AI to generate sophisticated design concepts that resonated with their vision.


With the integration of the trained LoRA model into Stable Diffusion, the designers were able to explore multiple chair design concepts that aligned closely with their aesthetic preferences, ultimately selecting the most promising solution to pursue further. Rapid prototyping techniques, such as 3D printing, allowed for the quick realization of Al-generated renderings into tangible product prototypes, facilitating a swift and efficient design iteration process.


Refining the internal structure of the chair based on the prototype's performance and feedback further exemplifies the iterative nature of the design process enabled by AI. By adding support structures, optimizing assembly methods, and fine-tuning the chair's functionality, the designers were able to enhance the overall quality and user experience of the Vase Lounge Chair.


Through the meticulous process of sampling and prototyping, the designers brought their vision to life, ensuring that the final product met the highest standards of quality and performance. This dedication to perfection, coupled with the innovative utilization of AI-powered design workflows, solidified the Vase Lounge Chair's position as a trailblazer in the realm of furniture design, setting a new standard for creativity and technological innovation in the industry.  


VASE LOUNGE CHAIR



Beatles & Unique Style


The Beatles Lounge Chair distinguishes itself at DESIGN SHENZHEN due to its exceptional uniqueness and successful inspiration drawn from nature.  The precision and humor evident in the curvature of the sponge upholstery, reminiscent of the rounded back of a beetle, speak volumes about the playful and inventive design approach implemented in this chair.


Designer Mario Tsai's innovative vision, inspired by the iconic Volkswagen Beetle car, is seamlessly woven into the fabric of the Beatles Lounge Chair.  This integration of design elements from the Beetle breathes life into the chair, infusing it with a sense of charm and familiarity associated with the classic car.  The choice of materials, such as the Nordic red pine inner frame, plywood, high resilience foam, and the use of steel tubing for the frame and armrest, underscores the chair's commitment to quality, comfort, and functionality.


Mario Tsai's notable presence in leading design publications and media platforms further solidifies his status as a rising star in the design industry.  His ability to draw inspiration from everyday objects and translate them into functional and visually compelling furniture pieces exemplifies his creative prowess and unique design approach. By successfully translating the iconic design of the Volkswagen Beetle into a piece of furniture, the Beatles Lounge Chair stands as a testament to Tsai's ability to capture the essence of an object's charm and integrate it into a modern context.  The chair's presence at DESIGN SHENZHEN symbolizes the successful fusion of nature-inspired aesthetics and functional comfort, making it a standout piece at the event.


BEATLES LOUNGE CHAIR



Lord & Best Comfort


The Lord Lounge gains prominence at DESIGN SHENZHEN due to its extraordinary ability to elevate the comfort level to the maximum. The design, inspired by an open seashell, captures the essence of enveloping ergonomic support and superior softness, making it an ideal centerpiece at the event. The Lord Series, of which the Lord Lounge is an integral part, is a testament to GRADOCONTRACT's commitment to creating versatile seating solutions for various contract settings.  Its enveloping seat shell, complemented by high-resilience foam and goose-down fillings, embodies the fusion of ergonomic support and luxurious comfort.  This meticulous attention to detail sets the Lord Lounge apart as an embodiment of sophisticated design and unparalleled comfort, appealing to a diverse range of environments.


Furthermore, the optional bases of the Lord Series, which include wooden legs, aluminum 5-ways, and aluminum legs with 5 casters, speak to its adaptability and versatility across different settings.  From workplace to hospitality, the Lord Series, including the Lord Lounge, transcends boundaries, offering a seamless transition from office chair to lounge chair, and from dining chair to swivel chair.


The impressive material and manufacturing process, utilizing bent wood for the shell frame, high resilience foam, goose down for the shell, and 8mm T cold-rolled steel plate for the base, exemplify GRADOCONTRACT's dedication to quality and innovation.  The base's epoxy-polyester powder coating further enhances its durability and aesthetic appeal, positioning the Lord Lounge as a pinnacle of comfort, style, and functionality within the DESIGN SHENZHEN showcase.


LORD LOUNGE CHAIR



Wayne & Legacy Retell


The new arrival of the Wayne Lounge Chair by GRADOCONTRACT holds a significant presence at DESIGN SHENZHEN as it successfully rebuilds the discourse of classic design through its ingenious fusion of traditional and innovative elements. By paying homage to the 1919 Bauhaus series while incorporating contemporary elements, this chair embodies a harmonious blend of timeless elegance and modern sophistication.


Through the melding of metal and leather, the Wayne Lounge Chair exudes dignity and vibrancy, capturing the essence of classic design while offering a fresh and innovative perspective. Its wide embracing backrest and rounded, thick seat cushion not only evoke a sense of refined charm but also cater to modern comfort and relaxation, marking a seamless integration of classic aesthetics with contemporary functionality.


Furthermore, the versatility of the chair's design, with options of polished stainless steel and matte black for the legs, underscores its adaptability to diverse aesthetic preferences and interior themes. This versatility allows the Wayne Lounge Chair to transcend traditional boundaries, finding its place in both classic and modern business environments, as well as retail spaces such as hotels and automotive settings.


In essence, the Wayne Lounge Chair's successful presence at DESIGN SHENZHEN lies in its ability to redefine classic design by seamlessly integrating traditional charm with contemporary functionality, thereby revitalizing the discourse of classic design within the context of modern-day spaces and preferences.  


WAYNE LOUNGE CHAIR



As an international furniture design brand integrating design research, production, and sales, GRADOCONTRACT remains poised to venture further into the possibilities where technology and design intersect, promising more surprises and inspiration for consumers and the design community. This fervent expression underscores GRADOCONTRACT's unwavering dedication to design innovation, poised to inspire and reshape the landscape of design and innovation.  As a prominent sponsor for Design Shenzhen 2024, GRADOCONTRACT remains committed to self-research and production while persistently exploring, innovating, and pushing boundaries. By integrating advanced technologies like AI into its design and development process, the brand infuses its products with heightened intelligence and soul.

Designers Introduction